OELO CASE STUDY
Quick serve restaurant lighting ideas
ABOUT THE PROJECT
With more than 200,000 fast food franchise establishments in the U.S. alone, it's important to stand out from the competition with the right outdoor restaurant lighting design. Outdoor restaurant lighting design is one way to increase business visibility and create welcoming ambiance. That's where Oelo lighting comes in. Oelo has helped numerous quick service restaurants, like McDonald's, Subway, Chick-fil-A and Human Bean, to create a branded exterior with its permanent color-changing lighting solution.
Commercial restaurant lighting for franchises using Oelo
the human bean
Oelo has installed its lighting system on numerous Colorado and Texas Human Bean locations. Northern Colorado franchise owner Frank Sherman says, "During the holidays, it's definitely a blessing having this system. We don't have to hire contractors to climb ladders and hang string lights around the building. The combination of roofs and ladders creates a liability and impacts drive-thru business." Each location loves rocking pink Oelo lights during Human Bean's annual Coffee for a Cure event that benefits local breast cancer funds.
Subway
Subway is one of the largest fast food franchises in the world, with more than 42,000 locations in 112 countries. It's yellow and green branding has long been iconic, so when this strip mall location enlisted Oelo to light its storefronts, this Subway shop was able to reap extra branded curb appeal. The Subway franchise model prides itself on aligning with highly visible locations, making Oelo the "right ingredients" to complement the Subway franchise model and any of its endcap, freestanding or drive-thru buildings.
Chick-fil-a
With a corporate purpose to "glorify God," Chick-fil-A prides itself on closing on Sundays (all the way back to 1946!) and celebrating Christmas. So it's only given that several of Chick-fil-A's franchise operators have requested Oelo wrap their freestanding locations with smile-making, attention-grabbing permanent holiday lights. And when December is long over, these Oelo lights pull double duty, helping brand these festive quick serve restaurants in red and white marching lights.
McDonald's
Oelo partnered with McDonald's to upgrade four central California drive-thru locations with Oelo lights, totaling more than 1,350 linear feet of channel. These four quick serve restaurants can now celebrate the holidays while keeping their drive-thrus running smoothly. Central California is a region known to attract year-round vacationers, so quick service restaurants need to be easy to find. With Oelo’s decorative outdoor lighting, even visitors will be able to find these golden arches!
"Oelo's commercial lighting system is eye-catching, and it's just a fun addition. We love it so much, we've been adding Oelo to all of our locations since 2015."
— Human Bean Franchise Owner, Frank Sherman